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The new MINI Countryman launched in India

The new MINI Countryman was launched in India today. Locally produced at BMW Group Plant Chennai, the new MINI Countryman will be available in two petrol variants - MINI Countryman Cooper S and MINI Countryman Cooper S JCW Inspired. Bookings and test drives are open at all MINI authorised dealers and the MINI Online Shop (shop.mini.in). Mr. Vikram Pawah, President, BMW Group India said, “The new MINI Countryman inspires you to take the path to new experiences and new horizons of the ...

BMW X1 20i Tech Edition launched

BMW India has launched the BMW X1 20i Tech Edition today. The global leader in premium compact sports activity vehicle (SAV)  segment is locally produced at BMW Group Plant Chennai, limited units of the exclusive edition can now be booked at shop.bmw.in. Mr. Vikram Pawah, President, BMW Group India said, “BMW India holds the dominant position in the premium compact sports activity vehicle (SAV) segment. With the BMW X1 20i T...

BMW Motorrad revs up engines at India Bike Week 2022

BMW Motorrad revs up at India Bike Week in Goa. True to its motto - ‘Make Life a Ride’, the BMW Motorrad pavilion attracted motorcycle enthusiasts and seasoned bikers to the fascinating world of BMW Motorrad. No matter how different the riding experience world is – Sports, Tour, Roadster, Heritage or Adventure, every motorcyclist can find a bike of their personal preference at the BMW Motorrad pavilion. Mr. Vikram Pawah, President, BMW Group India, said, “At BMW Mot...

Technological Transformation

With a torrent of technological advancements in the 21st Century, it sure is a tremendously exciting time for the auto industry. On National Technology Day, here’s what movers and shakers from the world of auto and tech, both, legacy and new-age, have to say about emerging technologies and the way the future of everything auto is shaping up. All of these point in one direction – that of technological transformation – which is taking over our lives and how!  Rand...